Doe Deere is the CEO and founder of Lime Crime makeup. Her business is located in Los Angeles, California. Deere has been an entrepreneur since her early days in business. Deere has always been creative and artistic since she was a kid. She a talented in many different ways. Doe refers to her self as being imaginative. She loves to express her self through different bright colors! She was not always a makeup artist; in fact, she started off as a fashion designer. In 2004 Deere had her own clothing line that she had started on eBay. Her clothing line was extremely unique because she did everything on her own including, modeling her own clothes, designing her own clothes, and selling her own clothes. In addition, she also was applying her own makeup which is what inspired her makeup line. Deere found it extremely complicated to find vivid bright colors in makeup. So instead of settling, Deere decided to start creating her own makeup!
Lime Crime is one of the first mostly internet based native beauty line. Lime crime is known to be one of the most influential makeup trendsetters. Doe believes that beauty always does not have to be natural, as it is mostly advertised on TV. Lime Crime is a special beauty line because they’re products have been certified Vegan and Cruelty-Free by PETA & Leaping Bunny. This is what makes the company very special. Their products are plant based and they do not use animals in anyway!
The name of the company is very special to Doe. According to Doe, Lime Crime stands for having fun with color. In addition, lime is one of Doe’s favorite colors. She likes to remind her clients to have fun throughout their lives and to not be too serious all the time. Doe refers to her users as unicorns because she acknowledges the fact that we were all born different and to not be ashamed of that. All of Doe’s unicorns are proud and fearless which is why she loves them! One of Doe’s sayings are “Always rebelling, never boring, Lime Crime’s here to shake things up. If we aren’t obsessed with it, we just won’t make it!” and she actually lives by this model!
Kimberley Gordon is Deere’s role model. She is an inspiration is Deere because they are both truly passionate about what they do! Both of these ladies have distinctive styles which is what makes them both unique. Doe is proud to have Kimberly as a friend and role model!
Doe has many accomplishments to be proud of. However, one of her most memorable accomplishments is being named one of the top inspiring women entrepreneurs by Self-Made magazine. Doe is very excited and proud that they recognized her. She is so proud of her own because she loves what she does. Helping women add to their beauty is a true joy! Doe just hopes to keep inspiring girls and women all over the world! Learn more: http://thestoryexchange.org/doe-deere/